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Dear America, Don’t Worry About Mobile Commerce [INFOGRAPHIC]
mCommerce is Growing at 300 Percent the Rate of eCommerce

“We’ve got mCommerce covered. Sincerely, the rest of the world.” What if I told you that there was an under-served segment of your marketplace, a segment that is growing three times faster than your current visitors? What if I told you this segment was …

How do you decide what elements of your site to test?
5 stepts to determine what to test on a website

Today’s question is at the heart of website optimization. “How do you decide what elements of a site to test?” A better question is, “How do you determine what NOT to test.” It’s relatively easy to come up with ideas that might increase your conversion …

What are some strategies for reducing bounce rate?
Reducing Bounces and Exits

This is a common question, and requires an understanding of the definitions of bounce rate.” The bounce rate is a bit slippery and requires some examination. The intention of measuring the bounce rate is to figure out how many of your visitors are leav …

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Brian Massey, Conversion Scientist

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