Conversion Conference: One Conference that Should Pay for Itself Quickly

I don’t pay to attend many conferences, but I think I’m pretty good at picking those that give me information I can use “on Monday.” Conversion Conference is definitely one of those. Just look at some of the agenda items:

Hot Seat Video: Content Marketing and Conversion

This isn’t your “play nice and listen while the guy reads his content marketing and conversion slides” sort of presentation. Brian Massey is in the hot seat, where everyone is lobbing lit questions from across the room and questioning every word.

15 Online Sales Conversion Tactics for Landing Pages

I’ll be sharing with you fifteen components of high-performing landing pages that you can use to increase your online sales conversion.

What Would You Tell a Printer in this Digital Age?

I have an hour with the Printing Industries of America when I keynote their Converge Conference 2010. Attendees are the boldest of their members, the ones who are looking closely at cross-media business strategies. What should I tell them as your Digital Ambassador?

Mobile Marketing, Social Media and Conversion: Show me the Money (NSFW)

Tom Myer of the American Marketing Association heards the cats: Brian Massey (Conversion), Tom Hayden (Mobile Marketing) and Jen Wojcik (Social Media) in a panel discussion entitled “Show Me the Money: Make Marketing Work for You.”