It’s People! Analytics is people! [VIDEO]

I've given Google Analytics a more human face, and I think it will work for you as well. I provide a how-to video.

3 Ways to Build Your Internal Credibility with Analytics

To get conversion strategies implemented, you must build credibility interally. Rose Hoston outlines three ways agile marketers do so in my ClickZ article this month.

The Blog Volcano Drives Search, Social Media and Email

Your blog is like a volcano. When blog lava (content) flows you get social media, search and email benefits.

Mobile Marketing Intermediaries Meet Targeted Banner Advertising

I had the pleasure of being on a panel with Tim Hayden of Blue Clover Studios recently, and overheard him talking about real-life targeted banner advertising: billboards that connected with your mobile phone as you passed by.