Social Moonshine: Converting Social Media Connections to Leads and Sales
February 7, 2012 by Brian Massey, The Conversion Scientist
Filed under Social Media Marketing
In your rush to get as many Likes, Follows, Connections and +1′s as you can, have you thought about how you are going to turn those fans and friends into leads and sales?
7 Things Marketers Can Learn from Pro Wrestling
February 15, 2010 by Brian Massey, The Conversion Scientist
Filed under Content that Converts
Playing it safe will keep you from getting hurt — and from getting customers Fast Company columnist Sam Ford offers an insightful and entertaining treatise on how Corporations — and brands and small businesses – can take a page from the world of “professional” wresting. In short, Ford follows his own advice with this column. [...]
